Mentorship
NEW FOR 2027
Take your career in golf to the next level.
Trey Niven introduces Beyond The Lesson — two bespoke 12-week mentorship programmes designed to help ambitious golf professionals and aspiring creators develop their skills, build their personal brands and unlock new opportunities within the golf industry.
Beyond The Lesson: Coach
Beyond The Lesson: Golf Creator
What is beyond the lesson?
A premium remote mentorship helping PGA & non PGA Professionals, trainees, creators and aspiring media personalities develop their coaching, personal brand, commercial partnerships, media opportunities and skills. Rather than another technical coaching qualification, this is career development for the modern golf professional and creator.
Trey’s distinctive experience spans recognition as a Golf Monthly Top 50 UK Coach, Sky Sports Golf broadcaster, social and YouTube content production, podcast hosting, and brand work involving adidas Golf, Callaway, BMW and Husqvarna.
Over 12 weeks, members build stronger coaching positioning, a professional online presence, commercial pitch materials and a media portfolio, supported by direct mentorship.
Beyond The Lesson: Coach
Your coaching career is about more than just delivering great lessons.
Beyond The Lesson: Coach is designed for ambitious golf professionals looking to take their careers to the next level. Develop your coaching identity, build a standout personal brand, grow your online presence and unlock new opportunities through commercial partnerships and content creation.
It's time to build a career beyond the lesson
Want to turn your passion for golf and content creation into something bigger?
Beyond The Lesson: Golf Creator is designed for aspiring creators and media personalities ready to stand out in the golf industry. Learn how to build your personal brand, create engaging content, grow your audience, work with leading brands and develop the confidence to pursue opportunities beyond the golf industry.
Turn your passion into a platform, and your platform into opportunities.
Beyond The Lesson: Golf Creator
beyond the lesson: coach
modules
Module 1
The Modern Golf Coach
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Week 1: Developing your coaching ID
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Week 2: Turning coaching into business
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Week 3: Developing as a coach
Module 2
Social Media & Personal Branding
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Week 4: Building your personal brand - PART 1
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Week 5: Building your personal brand - PART 2
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Week 6: Creating content people watch
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Week 7: Growing and monetising your audience
Module 3
Brand Partnerships & Commercial Opportunities
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Week 8: Understanding what brands want
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Week 9: Turning opportunities into income
Module 4
Career Growth & Career opportunities
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Week 10: Growing and scaling your coaching business
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Week 11: Creating opportunities beyond coaching
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Week 12: Your future as a modern golf pro
Extra:
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Live guest appearances from expert in chosen field
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Learning material recommendations (podcast, books etc.)
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Practical assessments
beyond the lesson: golf creator
modules
Module 1
Identity & Personal Brand
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Week 1: Finding your creator identity
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Week 2: Building your personal brand
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Week 3: Developing your content strategy
Module 2
Content Creation & Social Media
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Week 4: Content production fundamentals
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Week 5: Storytelling and creating engaging content - PART 1
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Week 6: Storytelling and creating engaging content - PART 2
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Week 7: Growing your audience
Module 3
Brand Partnerships & Commercial Opportunities
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Week 8: Understanding the creator economy
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Week 9: Pitching yourself to brands
Module 4
Career Growth
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Week 10: Building confidence on camera
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Week 11: Creating opportunities beyond social media
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Week 12: Turning content into a career
Extra:
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Live guest appearances from expert in chosen field
-
Learning material recommendations (podcast, books etc.)
-
Practical assessments